“Callcredit“ employer branding in Lithuania

We created a communication strategy for the “Callcredit” Kaunas office, the United Kingdom‘s consumer data management company. The strategy consists of five elements: media relations, social media, employer branding, internal communication and event management. Working together with a client we strengthen its position as one of the most attractive IT employers in Kaunas region. During our cooperation media started to pay more attention to the company and its employees: journalists of “Verslo žinios”, “delfi.lt”, “15min.lt”, “tv3.lt”, “lrytas.lt” and other portals constantly write about “Callcredit” Kaunas office. Its employees are presented as experts of IT field. “Callcredit” Kaunas office was elected one of the TOP-10 most attractive employers in Lithuania in 2016. Having created “Callcredit” Kaunas office Facebook account, we help to implement and maintain successful social media communication. While sharing company’s relevant information and presenting its everyday life in social media (events, employees presentation, office life, social activities) “Callcredit” Kaunas office gets the attention of young and active IT specialists, who would be willing to work in this company. We also created “Callcredit” Kaunas office Instagram profile, where we successfully present the company, its employees and everyday office life.